SEO

We start by analysing your unique business model, audience and the constantly evolving changes in the optimisation world. To get ahead in increasingly competitive markets you need to go further than the standard keyword and competitor analysis. We provide a wider look at your off-site as well as on-site strategies to deliver results which will continue to grow.

Yes, we do have secrets, and no it is not a single line of magical code. The real secrets are developed over time through experience and a tried and tested combination of approaches.

Google's in a rush, you would be too if you have billions of pages to index. Our strictly no-nonse clean semantic coding uses clear structures to help those little bots do their jobs.

Poor link strategies leave even great great sites isolated and invisible. A proactive in-bound, out-bound and in-site link strategy is crucial to developing Google trust and prove that your are an accredited part of the establishment.

Google is constantly evolving the way it credits links which is why research into the best partnerships, well handled approaches and the details of the exact link placements are needed for genuine results. Not all links are good links so being in full control of your connection within the wider community can make a big difference.

Content is king! or at least it was, now relevancy is king and every SEO strategy starts with a careful analysis of key phrases and keywords which it is agreed will deliver the best quality as well quantity of visitor.

Search engines love fresh content and we can advise on the most elegant solutions to help you feed and populate your site on a regular basis with convenient tools.

New content should be scientifically tested schemes against measurable goals to get a reliable picture of the best investment routes. Keeping consistency across the site and targeting key areas will guide growth into a rich and relevant site with the right content, right saturation and in the right areas to get the results.

Have you ever been frustrated that Google results prioritise text heavy rather than user friendly sites? Thankfully they've been listening and now advocate user experience as a crucial component of a good search engine optimisation strategy.

Sites which feature video and flash elements are now highly rewarded for including interactive content. Preparing flash elements for google indexing is an emerging specialist area which we're proud to be at the front of.

Well written page unique meta tags are good way to communicate with Google but if anyone ever tells you that they're holy grail for optimisation run for the hills!

Since being abused in their early inception, the tags role in modern optimisation strategies play a supporting role. Tags which are relevant and descriptive make for a better user journey but are not quite the leading factor which they used to be.

Google is just as interested in content outside of your site just as the content within. Having a strategy to promote your site through these wider social marketing methods to be featured on sources with real Google authority makes a crucial difference. We conduct the research, make the approaches and write the articles which lets you join the conversation.

A regular commitment to feeding the influential blogs, social book-marking sites and forums with the right tone of conversation will make all of the difference in being recognised as the authority in your field. It's a double win, not only are new sources of traffic driven to your site but Google will take a serious notice of this activity to the benefit of your organic ranking.

Stimulating public interest can be an art-form. Linkbaiting allows us to spread awareness of a site through viral marketing mainly on social bookmarking sites. A steady and continuous scheme can have a dramatic effect on incoming traffic.

Pay per click campaigns can deliver instant results which is great when your site has first been launched, when you need to target a new area of business or simply to stimulate sales. We are experienced in getting the best and most effective returns for your investment. This doesn’t always mean the most traffic, every click costs you money, so the quality of the traffic is equally important.

The first and simplest way to affect your ranking is a careful choice of domain name to suit your business type and key phrases. We are always happy to advise on fresh set-ups and also manage migrations where careful preparations are needed to guide Google through the changes of a new site structure from the old.

Domain age is a powerful authority builder, we are always happy to help clients evaluate their best SEO assets